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Is Print PR Still Worthwhile?

by Rebecca Cox | Aug 21, 2025 | Print & Digital PR

You may think that 2025 is the era of all things digital, but the power of print PR is not going anywhere, especially for beauty, lifestyle, and wellness brands hoping to craft emotional connections, brand authority, and tangible touchpoints in a virtual world. Here,...

Why PR Doesn’t Have a Specific ROI

by Flipside | Sep 26, 2024 | General, Influencer Relations, Print & Digital PR

Lynne Thomas Founder of Flipside PR, delves into the reasons why public relations doesn’t have a specific ROI and why brands should think twice before expecting it to be free. In today’s digital age, businesses often expect every marketing initiative to be tied...

The Synergy of Print and Digital PR: A Modern Approach to Brand Visibility

by Flipside | Aug 24, 2024 | Featured Print and Digital, Print & Digital PR

Both digital and print platforms are highly important when it comes to raising brand awareness and impact. Despite today’s digital age increasingly shifting modes of communications into the online worlds of social media, print media, nevertheless, also maintains an...

Is Print PR Still Worthwhile?

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