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Why PR Doesn’t Have a Specific ROI

Why PR Doesn’t Have a Specific ROI

by Flipside | Sep 26, 2024 | General, Influencer Relations, Print & Digital PR

Lynne Thomas Founder of  Flipside PR, delves into the reasons why public relations doesn’t have a specific ROI and why brands should think twice before expecting it to be free. In today’s digital age, businesses often expect every marketing initiative to be tied...

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