Flipside PR introduces the HELLO, GOOD STUFF! 48HR Hydrating Serum Stick by essence Cosmetics with a PR mailer.
essence Cosmetics are represented by Flipside PR in the UK. Contact us to find out more.
A part of their new Autumn/Winter 2024 collection, affordable beauty brand essence Cosmetics introduces their latest skincare saviour: the HELLO, GOOD STUFF! 48HR Hydrating Serum Stick.
With a high concentration of active ingredients such as the hydrating hyaluronic acid, as well as cooling cucumber, the HELLO, GOOD STUFF! 48HR Hydrating Serum Stick s expertly designed to soothe redness and irritation while combating fine lines and premature aging. Highlighting its refreshing and hydrating properties, Flipside PR executed a super innovative and creative mailer: a smoothie-making kit sent to a curated selection of press and publications.
Accompanying the product itself, Flipside sent a selection of press from top publications a curated set of ingredients and a step-by-step guide for making a Green Goddess Cucumber Smoothie. To enhance the organic and wholesome feel, the simple smoothie recipe—featuring coconut water, pineapple, cucumber, kiwi, and lime juice—was delivered to journalists in a branded grocery bag, along with a stylish Stanley water bottle in a beautiful pistachio shade.
About the Product
The brand new essence Cosmetics HELLO, GOOD STUFF! 48HR Hydrating Serum Stick is the perfect product to enrich your skincare routine – it pampers the skin and delivers an intensive treatment.
This nourishing facial serum can be easily integrated into your daily beauty routine by simply applying a few drops of serum to the face, neck and décollete after cleansing, gently massage in, and leave to absorb.
Formulated with its high concentration of active ingredients such as the hydrating hyaluronic acid, as well as cooling cucumber, the serum not only helps reduce redness and irritation, but helps fight against fine lines and premature ageing.
The perfect on-the-go, solution for a long-lasting, instant refresh is only £4.99 on justmylook.com.
About Flipside PR
Crafting creative mailer campaigns like this is part of Flipside PR‘s digital and print PR services. We also offer creative mailers, social media services and events and experiences to create buzz around new launches. Find out how we can work together today, by contacting us.
