Traditional PR campaigns can be months in the making: so how can the industry react to the ever-changing landscape of social media trends to help their clients reap the rewards of these hugely engaged audiences? How can beauty PRs capitalise on TikTok beauty trends?...
essence Cosmetics is represented by Flipside PR in the UK. Contact us to find out more. Recently taking over TikTok, “sunset blush” is this summer’s biggest beauty trend. With essence Cosmetics’ SS24 collection, achieving that healthy holiday glow is easier than ever....
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