RevitaLash Cosmetics is proud to sponsor the 2025 Future Dreams Fashion Show in aid of breast cancer research.
RevitaLash Cosmetics are represented by Flipside PR in the UK. Contact us to find out more.
The Future Dreams Fashion Show 2025
This May, global lash and brow leader RevitaLash Cosmetics continued their unwavering commitment to breast cancer research by proudly sponsoring the 2025 Future Dreams Fashion Show.
Held at the stunning St Mary’s Church in Marylebone, the show was a powerful celebration of strength, resilience, and unity within the breast cancer community. In partnership with Future Dreams, the event aimed to raise both vital funds and awareness for the charity’s transformative work.
Future Dreams House, based in King’s Cross, offers a wide range of in-person and online services. They provide practical, emotional, and psychological support for those diagnosed with breast cancer, fund vital secondary breast cancer research, and promote breast health awareness. It has, and continues to be, an important place for all those affected by breast cancer.
Showtime!
Dr. Brinkenhoff and his daughter Dariel at the show.
The show featured thirty-five models from the breast cancer community. In true supermodel style, these inspiring women showcased collections from renowned, affordable, luxury and high street brands. This included brands such as Victoria’s Secret, Hunza G, and REISS. More than just a show, it celebrated the indomitable spirit of those affected by breast cancer, turning the runway into a platform for empowerment and hope.
The day featured two incredible shows. Kat Shoob hosted in the afternoon while Cat Deeley and Jo Good led the evening show. Throughout the event, members of the breast cancer community courageously shared personal stories, touching on their journeys and encouraging guests to support the ongoing work of Future Dreams.
What’s more, the Founder & CEO of RevitaLash Cosmetics Michael Brinkenhoff, M.D. and his daughter Dariel Sidney, VP of Global Philanthropy, joinED us at the show. Together, they gave an inspiring speech outlining the brand’s origin story and philanthropic mission. Dr. Brinkenoff later walked the runway in unison with some of the breast cancer community.
FLIPSIDE’S ROLE
As UK representatives of RevitaLash Cosmetics, Flipside PR assisted the Future Dreams team in the organisation and execution of the event. Flipside invited some of the brand’s most supportive press and influencers to join them on the day as their VIP guests.
Flipside organised fully branded RevitaLash Cosmetics makeup and vanity stands for guests to try and test the award-winning product range. For advice and assistance, the team arranged for professional makeup artists to be present throughout. This ensured guests got the most out of their makeup looks.
Alongside the various fundraising opportunities organised by Future Dreams, Flipside ensured that pink tote bags for goodies and a freshly baked selection of pink branded cupcakes and cookies by the amazing Lolly’s Bakes were available throughout the day. These were delicately displayed on a branded tricycle and next to a beautiful bouquet of pale pink roses – an impossible feature to miss!
RESULTS AND IMPACT
The Future Dreams Fashion Show was a truly special day for everyone involved. The event resonated with guests, generating social media coverage that reached over 700,000 people, meanwhile the event itself raised an impressive £160,000.
Studies predict breast cancer rates to double by 2030. Consequently, these vital funds raised will help Future Dreams continue to offer life-changing support. This includes raises awareness and funding groundbreaking research for everyone affected by breast cancer.
REVITALASH COSMETICS’ FEEDBACK:
“Congrats to the whole of our teams on an amazing event. Thanks for your strong support, Flipside Team – as usual, stellar!” – Lori Jacobus, President & CMO at RevitaLash Cosmetics.
“A huge thank you to the team for all the hard work which went into supporting the Future Dreams Fashion Show. It was an amazing day, and I was truly grateful to be able to attend and support this event. The make-up stations were a huge success, and I personally loved my make-over! The bike with the cookies and cakes was so eye catching and everyone was so impressed. Loving all the incredible feedback from the RevitaLash VIP’s and community. I’m looking forward to the next event!” – Nicola Francis, Senior Manager and International Sales at RevitaLash Cosmetics.
“A huge thank you from me. It was truly a pleasure to be part of such an inspiring and moving event. Your team showcased RevitaLash so beautifully, and I felt proud to be there!” – Chantelle Harman, Harper Grace International.