OUR SERVICES
Print & Digital Communications
These two go hand in hand. Print media drives brand awareness and credibility, while digital PR increases website traffic, generates high-quality backlinks for SEO, and helps generate sales. Flipside PR’s Print & Digital Beauty and Wellness PR activity is designed to work hand‑in‑hand with your search strategy. Our campaigns secure high‑authority online coverage and quality backlinks that help improve organic traffic and search visibility for your brand. By combining newsworthy storytelling with SEO‑savvy digital PR, we make sure every piece of press has the potential to boost both awareness and rankings.
Advantages
- Position your brand as a leader, boosting credibility and earning client trust.
- Drive enquiries by raising awareness of your brand and showcasing your services or products.
- Secure coverage in top press titles, enhancing your brand’s visibility and credibility.
- Build an online buzz around your brand, boosting SEO and driving web traffic.
- Gain access to ongoing business support and development opportunities.
How do we deliver?
- Craft a customised PR plan tailored to your individual brand needs.
- Comprehensive PR services, including ongoing outreach and coverage in targeted print and digital consumer media and trade media.
- Create compelling press releases and media alerts to capture attention and tell your brand story.
- Assist with award entries, including support with copy and application.
- Implement effective influencer strategies and cultivate partnerships that can help elevate your brand.
- Access valuable business support and advice throughout the campaign and receive regular updates, including advice on how to leverage your PR to generate brand awareness and sales.
- Fast-paced, reactive strategy to utilise trendjacking techniques for maximum impact.
- Focus on earning relevant, editorially placed backlinks from trusted publications, blogs and influencers to support your SEO objectives.
- Create data‑driven stories that rely on expert commentary and product placement, providing content that journalists want to cover and search engines want to reward, helping to increase referral traffic, keyword visibility and brand authority over time.
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