OUR SERVICES
Print & Digital Communications
Print and digital communications work best when they’re seamlessly connected. Print media builds brand awareness, authority and trust, while digital PR drives website traffic, earns high-quality backlinks and supports sales. Flipside PR’s Print & Digital Beauty and Wellness PR campaigns are crafted to complement your wider search and content strategy, securing high-authority online coverage and relevant backlinks that strengthen organic visibility over time. By pairing newsworthy, brand-led storytelling with SEO-informed digital PR, we ensure every piece of coverage has the potential to boost both awareness and search performance for your brand.
Advantages
- Position your brand as a leader, boosting credibility and earning client trust.
- Drive enquiries by raising awareness of your brand and showcasing your services or products.
- Secure coverage in top press titles, enhancing your brand’s visibility and credibility.
- Build an online buzz around your brand, boosting SEO and driving web traffic.
- Gain access to ongoing business support and development opportunities.
How do we deliver?
- Craft a customised PR plan tailored to your individual brand needs.
- Comprehensive PR services, including ongoing outreach and coverage in targeted print and digital consumer media and trade media.
- Create compelling press releases and media alerts to capture attention and tell your brand story.
- Assist with award entries, including support with copy and application.
- Implement effective influencer strategies and cultivate partnerships that can help elevate your brand.
- Access valuable business support and advice throughout the campaign and receive regular updates, including advice on how to leverage your PR to generate brand awareness and sales.
- Fast-paced, reactive strategy to utilise trendjacking techniques for maximum impact.
- Focus on earning relevant, editorially placed backlinks from trusted publications, blogs and influencers to support your SEO objectives.
- Create data‑driven stories that rely on expert commentary and product placement, providing content that journalists want to cover and search engines want to reward, helping to increase referral traffic, keyword visibility and brand authority over time.
Show Me!
Click the case study below:
“A good PR is a beauty editor’s best friend when you need information that’s accurate, backed up with expert testimonials and hits your inbox within the hour. That’s why Lynne and the team at Flipside are such a joy to work with.
weareflipsidepr