Flipside Hosts essence 20th Birthday Celebrations At The W Hotel!

This is the year that best-selling cosmetics brand essence turns 20, and the celebrations are well underway! At Flipside, we know that big milestone celebrations call for luxury, so we have been hosting beauty press at the W London for a very special Make Beauty Fun experience.

W Hotel essence Birthday Bash

Top beauty editors from some of the UK’s biggest publications have been joining us this month in celebrating the success of essence cosmetics, by heading to the W Hotel for an exclusive beauty stay.

Each room contained the latest update bags from essence, a personalised hoodie and make-up bag, balloons, flowers and a birthday cookie cake, all from local businesses. They also enjoyed dinner at the hotel so they could try their new makeup on for style, before heading to bed for a luxurious sleep followed by one of the best hotel breakfasts in the city.

Talk about the ultimate sleepover!

We’ll share more news and updates from the brands celebrations very soon.

Read all about the essence 20th anniversary campaign Making Beauty Fun, here.