Flipside Friday Round Up

From new brand launches, some exciting creative mailers and a whole lot of great coverage; it’s been another busy week for Flipside!  

This week marked the official launch of new, plant-based skincare brand, PLANT DPT. Two years in the making, the plant-powered skincare line looks to nature to create gentle solutions for sensitive skin. To celebrate the launch, we sent out some suitably green-fingered mailers…

Keen to get your hands on some plant-powered skincare? You can check out PLANT DPT.’s 3-step routine, here.

From one new launch to the next! This week saw Arbonne launch their brand new hair care collection, TrueSmooth. Designed to clarify, cleanse and nourish hair in 3 easy steps, the range honours the brand’s commitment to planet-friendly beauty by making use of nifty aluminium bottles, which are 100% recyclable. What better way to celebrate the sustainable hair solutions than with silk scrunchies and a bottle of fizz?

And now onto some of the amazing coverage our clients received this week!

Boody received a lovely write up on HELLO! Fashion. The comfy undies once again came up tops for their superbly soft fabric and seam-free construction.

The comfortable underwear women actually rate

Meanwhile, BAAPS president Mary O’Brien provided valuable insight into the PIP breast implant scandal, as seen in The Independent, the Daily Mail and the BBC.

PIP implant victims ‘elated’ by compensation win

Drowsy also picked up two fabulous mentions this week. Their silk sleep mask was included in luxe-worthy round ups courtesy of Vanity Fair and Woman & Home!

The best silk hair wraps and accessories to care for your hair

The Hungover Games: What To Eat, Drink, Wear & Watch

Our clients were also in print this week! Arbonne were in the Sunday Post while Priori made an appearance in Top Santé.

That’s a wrap on this week’s round up but we’ll be back next week to bring you more Flipside highlights.

Love Flipside x

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