After a lovely long Bank Holiday weekend, we’re back to share the very latest from Flipside. In spite of 2 4-day weeks, coverage highlights have far from slowed, totalling 26 fabulous features in the past fortnight alone!
RevitaLash‘s new hair care range was once again making headlines, picking up some amazing mentions across Who What Wear, Woman & Home, Women’s Health and MSN Lifestyle. If you’re curious about strengthening your strands, check out the articles below.
There was, of course, also plenty of talk of the brand’s cult-status lash serum. Grazia included the much-lauded eyelash conditioner among Vogue Williams’s best beauty buys while influencer Sian Owen praised the product for its lash transformative capacity over on Heat World.
Another client topping editors’s hot list this week was Drowsy. ELLE featured the brand’s dreamy sleep essentials in their best buy recommendations, awarding both their Silk Sleep Mask and S.O.S Pillow Spray a glowing review.
Crave Magazine also got in on the sleep spray action, including both The Deep Sleep Hero and Sleep Zen Pillow Spray in its round up of the best natural aids for a sound night’s sleep.
This week also saw Drowsy launch the ultimate accompaniment to their well-loved eye mask – a specially formulated silk detergent designed to protect delicate fibres and retain vibrant colours, prolonging the lifespan of the light-blocking wonder.
In the week that Kylie Jenner joined Boody‘s ever-growing list of A-lister fans, the brand’s beloved bamboo bra received lots of love online. Bounce Magazine made a bid for the blush colour-way as the perfect easter-time treat whilst The Femme laid out its case for the comfortable wardrobe must-have. Plus, Heart named the bra’s padded update as one of the best new vegan launches!
A we edge closer to the the 12th April, many of us are eagerly awaiting the reopening of salons and the return of treatments. Exploring the latest in skin rejuvenating technology, The Times featured Byonik‘s pulse triggered laser as the one of the best line-erasing treatments to have on your radar.
Over on OK!, beauty editor Laura Mulley summised the lessons we’ve learnt in hand care over the past pandemic year. essence‘s new Pretty Fast polishes were credited for providing a cheep and cheerful way to spruce up boring fingertips.
The Mail Online also included CATRICE in amongst their beauty tips to tide us over until next week.
Our clients were also in print this week! Arbonne made an appearance in Good Housekeeping while essence were seen in Notebook, S Magazine, Woman and Bella! CATRICE made it into the Daily Mail, the Daily Star on Sunday and Woman’s Own. The Babington Soap Co. were also featured in Woman’s Own while BAAPS received a mention in The Sunday Telegraph!
That’s a wrap on this week’s round up. We’ll be back next Friday for more!
Have a lovely weekend,
Love Flipside x