With features in The Independent, Esquire, Woman & Home and more, the final week of February has certainly been a busy one! Here’s this week’s highlights…
Over the course of the last few years, there is perhaps no beauty trend that has witnessed a growth as exponential as CBD. CBD skincare has, in particular, continued to grow from strength to strength. Charting its rise in popularity, this week The Independent gave us a rundown of the best buys the market has to offer.
Having launched its line of CBD skincare solutions last year, we loved seeing DermaQuest’s Replenishing Eye Cream feature among the best CBD skincare products to have on your radar, receiving a superb review from its testers:
“After just a week on twice-daily use, we found that eye bags and fine lines were reduced and there was no hint of irritation in sight…The fragrance-free cream glides on with ease, with an almost light gel-like feel, and absorbs fast (which was a winning point in the mornings before make-up application). The delicate eye area felt instantly soothed and hydrated, even after a long night.”
One to have on the radar, indeed!
Eye cream continued to top the agenda over on The Femme. DermaQuest training expert Lindsay Tallant explained all there is to know – telling us how, why and when we should be using them. If you’re looking for a lesson in eye creams, check out the article below!
Clean, chemical-free beauty is another trend that continues to dominate the conversation. This week, The Independent’s IndyBest featured Arbonne it its round up of the best natural deodorants. The brand’s Shea Butter offering received a wonderful review for its impressive formula!
“Made with sustainably sourced shea butter and soothing aloe, this smells lovely: like clean laundry. Easy to apply, we found this felt dry and “not there” almost immediately. We didn’t feel we sweated at all when we used this over the course of a week, which is thanks to the arrowroot powder absorbing it all. We were impressed that we felt so clean and dry even after a long, uphill walk.”
Last week, it was announced that UCL would become the first academic institution to offer a Masters (MS) in Aesthetics. With BAAPS’ members lending their support to the programme (through the means of module development and external examination) the organisation’s involvement in the course featured in Aesthetics Journal and Aesthetic Medicine.
Documenting the increased demand for cosmetic surgery among men, Esquire consulted BAAPS on the so-called ‘Zoom Boom’ and the ethical guidelines they set out to accompany it. The story also ran on MSN Lifestyle.
While the weather may be warming up, the harsh winter has certainly left its mark on our lips. Telling us how to transform chapped mouths into pillowy soft pouts, Crave Magazine included 5 products from CATRICE and essence in its round up of the best lip balms.
Always delivering the best in budget beauty, essence’s Bye Bye Panda Eyes also received an honourable mention in Woman & Home’s round up of the best volumising mascaras.
There was of course plenty of print coverage picked up by our clients this week. Alongside appearing in over a dozen regional newspapers, No Secrets were seen in Best magazine! Drowsy featured in Prima, essence were in Chat, while Arbonne made an appearance in Natural Health. Plus, CATRICE featured in Hello! magazine.
That brings this week’s round up to a close! We’ll be back next Friday with more exciting updates.
Have a lovely weekend,
Love Flipside x