Flipside Friday Round Up

With the start of a new month came lots of great new coverage for our clients.

RevitaLash picked up some amazing mentions this week. Sarah Ashcroft spoke all about her brow growth journey in her YouTube favourites video, praising the RevitaBrow Advanced Eyebrow Conditioner for its incredible results. The influencer shared her love for the eyebrow enhancing serum with her 250K subscribers. You can have a watch here!  


Meanwhile, over on Prima, the brand’s hair range was applauded for its ability to bring thinning hair back to life. Their Thickening Shampoo was the star of the show, impressing with its promise to fortify follicles and improve scalp health within just 8 weeks of use.

Jennifer Aniston’s hair transformation causes an internet frenzy

From one lash hero to the next, essence’s Lash Princess Mascara received a rave review on POPSUGAR this week. The eye-widening wonder was named among the all-time best affordable mascaras.

“The Essence Lash Princess False Lash Effect Mascara (£3) is a mascara masterpiece. There are dozens of before-and-after photos online that show off its extreme lengthening ability. The tapered brush allows easy coating of each strand of hair, and paired with its jet-black formula, it gives an intense false-lash effect. For people with longer lashes, this mascara can practically lift them right up towards the brows.”

These Are the 12 Best and Most Affordable High Street Mascaras

Over on OK! Lynne Hyland and Laura Mulley treated us to a masterclass on how to find the foundation that’s right for you. CATRICE’s True Skin Hydrating Foundation came up tops for its high-quality formula at an unbelievably low price-point.  

“This is a real find because it doesn’t just look like a designer base, it performs like one too – and for under seven quid. The formula is so easy to blend, feels weightless and is genuinely flattering on dry and/or older skin.”

Which foundation is best for you? Here’s how to achieve the perfect make-up base – with a finish to suit everybody

Finally, Drowsy secured a fabulous stand-alone feature on The Sun. With many of us still struggling to sleep, their silk sleep mask was deemed the ultimate solution to unsatisfactory shuteye.

“Drowsy Sleep Co’s Mulberry Silk Eye Mask is the ultimate eye mask, blocking out all light – and sure to make a bad night’s sleep a thing of the past”.

SLEEP STRUGGLES The Drowsy Silk Eye Mask is the answer to your sleep woes – here is where you can buy it

Our clients also made many an appearance in print this week! Drowsy featured in the latest issue of GQ while No Secrets were in this month’s edition of Women’s Fitness. BAAPS were in Tatler as well as featuring in regional titles such as the Derby Telegraph and Burton Mail. Both essence and CATRICE made it into the Sunday Mail, Sunday Mirror’s Notebook and Sunday Express’ S Magazine! Plus, Debbie Thomas wrote all about her love for the BYONIK seal in the latest issue of Women’s Health.

That’s all for this week’s round up but we’ll be back next week with more exciting updates!

Until then, have a read of last week’s round up here. Or check out our latest blog post, here.

Have a lovely weekend!

Love Flipside x

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