Flipside Friday Round Up

Another week signals another exciting round up of coverage secured for our clients. Here’s this week’s highlights!

Starting things off on a festive note, the Independent’s guide to best beauty advent calendars made mention of Catrice Cosmetics‘ innovative DIY offering.

“Probably the most wholesome entry on this list, this calendar is completely customisable and provides you with an afternoon of festive DIY.”

“Catrice is a German brand known for its stellar line of affordable, cruelty-free products, and this calendar serves as the perfect primer for some of its bestsellers.”

Best beauty advent calendars of 2020: Daily makeup and skincare treats for Christmas

Another budget beauty favourite, essence also made it into the independent’s guide to great advent calendars. Editors were particularly taken by its enchanting design.

“This is one of the most festive calendars we reviewed, folding out to reveal a picture-perfect snowy street.”

Best beauty advent calendars of 2020: Daily makeup and skincare treats for Christmas

essence was also seen in SheerLuxe this week, naming their Eyebrow Pen as the best buy for anyone on a budget.

“Make-up artists love it not just for its affordability and efficacy, but the longevity it offers – it’ll stay put until you wash your face.”

Eyebrow Pens: The Best Ones & How To Use Them

With things feeling a little on the chillier side, Bamboo clothing brand Boody received a mention in The Times’ guide to warmer winter essentials. Thermo-regulating undies for the win!

“Boody is a great one-stop shop for snug plain underwear made from bamboo-sourced rayon”.

How to dress outdoors: the wardrobe you need for socialising outside

RevitaLash also made it into The Times earlier this week as beauty director Sarah Jossel shared their Advanced Eyelash Conditioner as one of her top 5 tried and tested favourites.

THE FIVE BEAUTY PRODUCTS YOU SHOULD USE EVERY DAY

The hair-growth aficionados were also featured in Prima, this time for their Thickening Shampoo.

Stacey Solomon reveals autumnal hair transformation

Next up, Styletto Mag named Priori’s 2xFoliant Peel + Scrub in their list of this month’s beauty musts.

“Formulated to deliver the perfect balance between mild chemical peel and mechanical micro exfoliator, this is the perfect daily scrub to help you bring the beauty salon home.”

October beauty must haves 🍂

Seeking the expert advice of Aileen Rafferty, The Skin Experts made it into The Evening Standard’s article on how best to avoid the dreaded maskne.

Could silk face masks be the answer to maskne?

That’s all for online coverage this week! But as always, our clients secured plenty of mentions in print. BAAPS was written about in the British Medical Journal; Boody in The Times and RevitaLash in The Sunday Times. Catrice was also seen in Pick Me Up while essence was featured in Closer and Yours.

That brings this week’s coverage highlights to a close, but we’ll be back next Friday with another busy round-up. Until then, keep yourself entertained by hearing what a skin therapist has to say about TikTok skincare hacks here. Plus, check out last week’s round up here.

Have a lovely weekend!

Love, Flipside x