Over 60 pieces of print & digital coverage
Product sold out online & instore on day 1 of launch
Pre launch for Collosol in the UK resulted in the online retailer creating a ‘pre-order’ option for customers due to website traffic and demand.
With all the buzz, once the product went live it sold out time and time again on The French Pharmacy and within a day at John Bell & Croyden
In the launch period of 6 months Flipside generated over 60 pieces of print, digital and Influencer stories and product placement, including full page features in You Magazine, Get The Gloss, Stylist, Glamour & The Mail Online and following this an Influencer campaign got the product into the hands of leading MUA’ including Kenneth Soh who works with A listers including Cara Delevigne & Sarah Brock, MUA to Anne Hathaway & Gal Gadot.